About Us

Our Relationship Management Team

Headed by Mr. Ramesh Iyengar, Team Select Direct are a bunch of passionate doers with decades of collective experience in CRM.


Ramesh Iyengar – Managing Director

Ramesh IyengarJust one conversation with Ramesh will cement your belief in CRM. Ramesh has been at the helm of affairs since last 22 years at Select Direct, which he founded. After leading Trikaya – Grey Advertising and Pratibha Advertising as their CEO, Ramesh set up India's comprehensive Direct Marketing agency – Select Direct Marketing Communications, as early as 1991.

Ramesh is the Strategic Head and brings a visionary touch to Clients programs that unfold and produce results over several years …all to a pre-determined original concept plan! Ramesh has truly mastered the Art & Science of Relationship Management.

Ramesh Iyengar was honoured by the DM Industry and made the 1st Inductee into the DMAi Hall of Fame in 2012.

Ramesh Iyengar's craving for CRM stretches well beyond business. He is a visiting professor on CRM at XIC, NMIMS, SNDT, IGCC, Northpoint and IIMA. He has been a member of Jury for Cannes International Direct Marketing 2005 & 2010, Chairman of Abbies Direct category and Chairman of Direct Marketing Awards – GoaFest 2008 & 2010, and Chairman of the Loeries Experiential Category, South Africa.


Ameeta Iyengar – Director

AmeetaAmeeta is a Director at Select Direct since inception. In addition to Business Development at Select Direct, in 1996 Ameeta started a division within Select Direct, to launch a direct marketing tool called LOCATOR. This unique concept was developed to forge strong relationships with Architects and others in the building industry, which earned it the very first Gold EMVIE for Media Invention in 2001.